You’re probably closer than you think to your next hit product. Your sales and customer-facing teams probably have the insights to fuel your innovation, and you almost certainly have the and know-how to deliver. But why is it hard to connect the dots and make it happen? 1. Get clear on why customers buy […]
In short, no, but some proven tips will dramatically improve your success rate. Read our six proven tips here: 1. Focus on the best ideas – shelve the rest It’s so easy to have a huge list of ideas – none of which ever get done, to do the great stuff, you have to […]
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In February 2020, I realised a long-held ambition of starting my own consulting business. Having been employed in corporate roles for the last 20 years, this was a big step. I’d be asking big questions of myself: Will I find customers? Can I build a clear and attractive offer, and can I thrive without the […]
Introduction 2020 was a year like no other. We accepted staying at home, we wore masks, we learned how to home school and tragically many lost their lives. In business, we responded to a huge challenge and adapted far quicker than we thought possible. In a matter of days, teams moved to remote working and […]
Introduction We’re constantly told that we’re living in a digital world, and it’s true. Businesses with smart digital sales models have thrived in the pandemic, and we all seem to spend our lives on Zoom or Teams. But, and there is a but, many leaders tell me their business is all about the personal touch, […]
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